Whether you're an ad buyer or a creative strategist... or aspiring to be either – if you want to be involved in ad creative in any capacity, this course is for you. This 2-hour course takes you from beginner to expert level creative strategist and covers everything one could hope to know as it relates to advertising in ecommerce and creative strategy. Learn how to analyze creative, iterate on past creatives, come up with net-new creative ideas, how to source creators, how to be your own UGC creator, and so much more.
Courtney is the lead ad buyer and creative strategist at Foxwell Digital, helps manage the Foxwell Founders Membership, and is an ad buyer, creative strategist, and fractional CMO at Axiom Marketing Solutions. She has been ad buying with a creative mindset since 2017, and has a master's degree in Digital Marketing.
Mariah is a full-time UGC Creator and is the Creator Matchmaker with the Foxwell Founders Membership. She has managed, supervised and performed creative audits for brands in several industries, and is an ad creative expert in brief/script writing, shooting, editing and analyzing Meta and TikTok Ads.