A no-BS guide to making Google Ads actually work for your brand
If you’re running a DTC brand, you already know Google Ads should be driving more sales. But between Performance Max, smart campaigns, and a sea of confusing metrics… it’s easy to feel like you’re guessing.
This course fixes that.
Built for marketers, founders, and growth-minded teams, The Google Ads Power Playbook gives you a clear, proven framework to launch, structure, and scale campaigns that actually convert. No jargon. No overcomplicated nonsense. Just real strategy that helps you stop wasting spend and start seeing results.
🚨 This Is For You If:
You’ve got a product that sells, but Google Ads feels like a black box
You’ve been burned by bad agencies—or vague advice
You’re solid on Meta, but Google’s a mess
You want to diversify channels without lighting cash on fire
🔍 What You’ll Learn:
The campaign types that actually work for DTC
How to structure your account for long-term scale
When to use Performance Max (and how to keep control)
Which metrics to trust (and which to ignore)
How to make smarter decisions—fast
✅ You’ll Walk Away With:
A setup you can scale without breaking
A system for testing, optimizing, and growing
Confidence in how you spend (and what it’s doing for your brand)
No more guessing
🎯 Let’s Make Google Ads Work for Your Brand
You don’t need to be a “media buying expert” to win on Google.
You just need the right playbook.
👉 Enroll now. Learn what actually works. And start scaling smarter.
đź‘‹ Meet Your Instructor
Kelly Aratoon is a fractional CMO and performance media buyer who’s managed millions in ad spend for fast-growing DTC brands. She’s worked behind the scenes scaling campaigns that actually convert—from startup scrappiness to enterprise budgets.
Kelly’s known for making Google Ads make sense, cutting through the fluff, and helping brands build systems that scale without blowing budget.