Foxwell Digital LLC/Tried and True Testing

  • $397

Tried and True Testing

In this course, we explain how to set up successful tests within Facebook and Instagram ads, giving practical advice as it relates to testing, including creative, placement, audiences, bidding, and more.

All courses sold by Foxwell Digital have a 100% satisfaction promise. If you don’t find value in this course, we’ll refund your money.

Contents

Tried and True Testing

Topics Covered

• Why testing is important
• Types of testing
• Determining testing success and meaningful metrics
• Statistical significance
• Post-testing, determining findings, and communication

Class Lessons & Take-Aways
  • How to think about, strategize, and implement creative, audience, bid, and placement tests (with concrete examples of successful tests) within the Facebook & Instagram Ads Manager
  • What aspects of an ad can be tested, how to test each one, and how to determine which test is best for what you’re trying to do
  • What to focus on when testing different parts of an ad 
  • How to determine statistical significance of one test versus another
  • What to do post-testing, how to determine winner(s), and how to communicate test findings to clients or colleagues.

Testimonials

I often get asked where to teach and learn more about Facebook. I don't do many digital products ... because there are so many others doing such good products like Andrew Foxwell. He has a new one he's been working on - so try it out!

Nick Shackelford - Konstant Kreative

Grab this. Now. Andy's lessons and community work are hands-down the best source of Facebook ads knowledge out there.

Martin Palsovic

Tried + True Testing is one of the easiest purchases you'll make in 2021. Invest in yourself or your team with this resource

Jake - Boldly Grow

I highly recommend the Testing course by Foxwell Digital. I always learn something immediately actionable and forever useful from Andrew's courses.

Andrew Halfman

The man, the myth, the legend here with ANOTHER fantastic course. Scoop it up now!

Zach Stuck - Homestead Studio

I am already testing... Testing! It's chocked full of tips, super helpful if you manage FB ads. And you're buying from a really nice person!

Andrew Hayes

Definitely a must-have course!

Chris Mikulin - Kulin

Still the only course creator I will consistently recommend. Andrew Foxwell is one of the smartest digital advertisers out there.

Jeromy Sonne